Blogging for Business

Blogging has many faces! We have talked many times about how to use a blog to add content to your website, but, like most things we discuss, it is not a cakewalk.

This article is focused on using a blog to create income for the creator, but the points about the effort involved pertain to the kinds of blogs that we discuss in the Internet Marketing Clinic.

"The cost of building a readership for a blog, by contrast, is nil. ... For people like Ms Armstrong, who has about 1m visitors to her site a month, this makes blogging worthwhile. But it is not for everybody, she notes. She works about seven hours a day on her site, and continues to work while on holiday. Mr Malik concurs. “It's not easy,” he says. Building his audience has “taken me five years, and a lot of sleepless nights.”

Microsoft's Municipal Wi-Fi Push

Google continues to increase its dominance of the search market. In an artical that focuses on Microsoft attempting to enter the Municipal Wi-Fi market, I found this reference to their share of search.

"For the past year, traffic to its search and other sites has been falling, despite this year's launch of numerous Microsoft Live services. In March, for example, MSN Search grabbed 13.09% of all search traffic. But that figure dropped to 10.55% in October, according to market researcher Hitwise. Rival Google is picking up market share, which has reached 62.36% recently, while No. 2 Yahoo, has held steady at a 22.3% share. "

Our Internet marketing Classes on Wednesday evenings will help you to take advantage of this dominance by learning how to get Google to notice your site and show it to searchers.