Search wars are broader than searching the Internet!
"The looming confrontation between Microsoft and Google is coming as Microsoft prepares to introduce its own advanced Web search service, possibly later this year. The company is revising its MSN strategy and backing away from its Internet dial-up service, looking instead to get more revenue from the search advertising market that Google dominates.
Web and PC-based searching is a particularly thorny subject for Microsoft because the company's chairman, Bill Gates, first outlined the idea of "information at your fingertips" in a speech given at a computer industry trade show in 1990. Yet the company did little to innovate in the areas of Internet search or text and file searches on the PC until it discovered how profitable search had become for Google."








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